Katherine Danesi

Brand Strategy & Business Development

I am a marketing, brand and business development strategist. In other words, I am a fixer and change agent. I coach small businesses to determine what is needed to achieve growth and develop the plan to get there. 

How We'll Work Together


THE GOAL

Get to clarity, a refreshed way of thinking, operating and executing.  It's about you -- what you are capable of doing and what you want to achieve.

 


In the process, we'll seek relevant, forward-looking market opportunities, refine the business model and brand definition, and assess marketing strategies in order to increase awareness and engagement, and to drive revenue. 

 


THE WORK

  • QUESTION ALL ASSUMPTIONS
  • DIG INTO THE REASONS FOR BEING STUCK
  • UNCOVER WHAT "THE NEXT LEVEL" REALLY MEANS
  • MAKE TOUGH DECISIONS
  • STREAMLINE; AVOID "ALL THINGS TO ALL PEOPLE"
  • HAVE THE COURAGE TO SAY YES (AND NO)  
  • CREATE THE PLAN TO REALIZE THE NEW VISION
  • EXECUTE                      
  • MONITOR, MEASURE, MODIFY, REPEAT

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Copyright 2015 | Katherine Danesi                                              Site Images: Flickr, Creative Commons